Smart traffic monitoring

As part of the Strategic Asset Management Plan, Council is trialling ways to better understand bicycle and pedestrian movements at selected locations. This helps inform future upgrades and maintenance to support safer, more convenient walking and bike riding. The trial uses Vivacity Labs sensor technology to measure movement patterns such as volumes and peak activity times.

The trial is designed to produce anonymised movement counts and trends. Council’s intent is to avoid collecting personal information and to use the data only for planning and service improvement.

Who is accountable for this technology?

Redland City Council – Accountable for the trial and how the data is used under the Strategic Asset Management Plan.

Vivacity Labs – Provides the technology and software used to collect and analyse active transport data for the trial.

What is the purpose of this technology?

Mobility

Supports how people and materials move around.

Planning & Decision-making

Supports the development of future plans or; to enable or measure the impact of a decision.

What type of technology is this?

Non-identifiable Video

Generates video footage incapable of identifying individuals due to factors such as low-resolution, so that faces or unique numbers such as vehicle license plates cannot be determined.

What type of data is being collected?

Pixel based Image

A digital image is composed of a grid of individual pixels.

Values / Time

Measurements that are collected at regular intervals over a period of time.

How will this data be processed?

Computer vision

Computer vision refers to computer science methodologies that enable computers to derive data from digital images or video.

AI System

Data that is processed by automated, algorithmic or artificial intelligence systems to derive a new result or data point.

Aggregated

Data that has been grouped or summarized from individual measurements, for example to count up totals or to calculate an average.

Encrypted

Data has been encoded so that only authorized parties can access it, which can reduce risk related to handling private or sensitive information.

Who can access this data?

Available to the accountable organization

Data is available to the accountable organization.

Available to vendor

Data is available to the data collection or technology provider.

How is this data stored?

Retained for trial period

Data is stored for the trial period, and after this time period is deleted.

Stored on 3rd Party Cloud

Data is stored on behalf of the organization or the data collector in an off­site data centre, such as Amazon Web Services, Google Cloud and Microsoft Azure.

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