Destination and Place Development Key Projects
Destination and Place Development Key Projects are strategic initiatives designed to enhance Redlands Coast’s visitor economy, strengthen its destination appeal and create sustainable opportunities for investment, tourism and community benefit. Together, these projects focus on improving visitor experiences, attracting private investment, showcasing the region’s natural and coastal assets, and supporting long-term economic growth while preserving the unique character of Redlands Coast.
Koala Coast Ecotourism Trails Feasibility Project
This project is exploring the potential to develop a network of ecotourism trails across the Koala Coast, showcasing the region’s distinctive natural landscapes and its significance as a key koala habitat. The feasibility study is assessing suitable trail alignments, visitor experiences and infrastructure requirements that would enable low-impact access while protecting and enhancing environmental values.
A strong focus is being placed on balancing tourism with conservation, ensuring that any future trail development supports habitat preservation, community stewardship and education. By creating immersive, nature-based experiences, the project aims to diversify the visitor offering, encourage longer stays and position the region as a leading ecotourism destination.
RV, Caravan and Camping Opportunity Analysis
The RV, Caravan and Camping Opportunity Analysis is identifying ways to better capture and support the growing drive tourism market. This work is examining current infrastructure, demand trends and visitor needs to highlight opportunities for new or enhanced camping and caravanning facilities across the region.
The analysis will inform future investment in well-located, sustainable and high-quality sites that cater to a range of travellers, from self-contained RV users to family holidaymakers. It also considers opportunities to strengthen connections with regional touring routes, encourage visitor dispersal and enhance the overall experience for road-based travellers.
Hotel Investment Attraction Plan
The Hotel Investment Attraction Plan is designed to guide and support future accommodation development by clearly articulating the region’s investment potential. It identifies market demand, target visitor segments and gaps in the existing accommodation mix, helping to build a strong case for new or upgraded hotel offerings.
Through this plan, priority development sites and enabling factors will be defined to attract private sector interest and facilitate investment-ready opportunities. By strengthening the region’s accommodation capacity and quality, the initiative aims to increase overnight stays, support major events and ensure the destination can meet evolving visitor expectations.
Raby Bay Harbour Marina Project
The Raby Bay Harbour Marina Project is exploring the future revitalisation of one of Redlands Coast’s key waterfront destinations, with a focus on creating a more vibrant, attractive and connected marina precinct for the community and visitors. The project is considering how the harbour, marina and surrounding public spaces can evolve over time to improve amenity, support activation and strengthen the bayside lifestyle that makes this part of Cleveland such a distinctive place to live, work and play.
Through a staged process of leasing, planning, consultation and development readiness, the project is helping to shape opportunities for a precinct that supports public access, community benefit and long-term place outcomes. In doing so, it contributes to Council’s broader vision for Redlands Coast as a welcoming coastal destination where lifestyle, local business and waterfront experiences come together in a unique and memorable setting.
Catalyst Projects
For more information on Redlands Coast Catalyst Projects, including the strategic city-shaping developments driving economic growth and creating new opportunities for businesses, investors and industry, please visit
Invest Redlands Coast.